For a small business, focusing on a niche is often the way to go. It separates you from some of the bigger players in the market, and it carves out a spot where you can be number one. What do you do when your niche is too small though? The owner of one bakery figured it out.
Two Sweet
Published: December 02, 2012
Updated: July 11, 2023
Summary
The owner of a bakery figures out how to market her niche products to the masses.