Having a strong presence on social media is great for any small business, but if it doesn’t lead to small business growth, what’s the point? Karen Leland, the president of the Sterling Marketing Group, has a few ideas for influencing followers to buy.
Turning Social Media Followers Into New Customers
Summary
Karen Leland tells us how your social footprint can improve sales.
Published: May 15, 2016
Updated: July 11, 2023