The yearly push to get customers to shop local on Small Business Saturday has grown into efforts to encourage customers to support independent companies all year long. One person’s successful startup has helped retailers in her small town. She’s introducing people to local brands on foot.
![American Express Business Class Logo](https://icm.aexp-static.com/content/dam/contenthub/us/en/images/design-elements/AXP_bc_article_logo_right_justified.png)
![MSNBC Your Business with JJ Ramberg | Weekends 7:30am](https://origin-gemapp.americanexpress.com/content/dam/contenthub/us/en/images/design-elements/msnbc_banner_transparent.png)
Tour Traffic: Working Up An Appetite For Local Businesses
Published: November 02, 2014
Updated: July 11, 2023
Summary
Walking tours are giving small business owners a much needed boost in Carlsbad, CA.