The holiday shopping season is fast approaching, and so, small businesses are gearing up to get people to shop local. In Eldridge, IA, members of the community want customers to better understand the effect that spending a dollar locally can have on their town. By highlighting a product each month, the movement is on a roll. That's because they're asking people to buy their toilet paper locally.
Targeting TP: Getting Customers To Wipe Local
Summary
How buying toilet paper locally can be good for small businesses in your town.
Published: October 12, 2014