When your family has run a business for well over a century, how do you keep it fresh? One way is to diversify the company. The owner of Rosenwach Tanks says his family has been making the same basic product for generations, and the business has outlasted almost all of the competition. Let’s find out how he did it.
Tanks for the Memories
Summary
A family business that’s over 100 years old has outlasted the competition through diversification.
Published: October 07, 2012
