In a world that thrives on social networks and smartphones, real-time praise or criticism is just a few clicks away. As a result, honesty is more important than ever before. Don Peppers, a founding partner of management consulting firm Peppers and Rogers Group, offers this advice for always being upfront with your customers.
Profit Margin: Honesty
Published: September 02, 2012
Updated: July 12, 2023
Summary
Don Peppers says you must always be honest with your customers.