Have you ever heard of conversational commerce? If not, pay attention because it’s changing the way consumers shop. Want to know how it works? We followed the company Dirty Lemon, which has ditched traditional distribution methods in the beverage industry and is relying 100% on text messaging.
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Disrupting Distribution: Dirty Lemon And Conversational Commerce
Published: April 01, 2018
Updated: August 31, 2023
Summary
Want a Dirty Lemon? Conversational commerce has hit the beverage industry.