Cultivating Trust Using Effective Leadership

Trust is a characteristic that small business owners know is important, yet some fall short even though they don’t mean to. So, how do you create a work atmosphere where respect can thrive? Joel Peterson, is the Chairman of the Board at JetBlue Airways; Founder of the investment company Peterson Partners and JCP Capital and he’s also a long-time professor at the Stanford Graduate School of Business, he shares a plan on how to cultivate trust using effective leadership.