Inside The Guide

Learn how Alli Webb turned her "blow dry bar" concept into a national brand - and get her advice for growing your business.

  • Assess the Market

    Look for a gap in customer needs and establish ownership in that space.

  • Building a Team

    Find the right people to carry on your vision.

  • Generate Awareness

    Transform loyal customers into brand advocates.

Alli Webb

Alli Webb founded Drybar in 2010 after offering weekly in-home blowout services, which quickly grew into a business with more than 40 locations across the country. As Drybar's Chief Creative Officer, she oversees training for more than 2,500 stylists and leads the development of Drybar's line of styling products and tools.