Go behind the scenes with some seasoned founders who explain the crucial pivots that unlocked big opportunities for their now-established companies.
Inside the episode:
Why Minted.com Founder and CEO Mariam Naficy shifted to a crowdsourcing strategy to boost sales on her e-commerce platform.
How Pentatonic co-founders Jamie Hall and Johann Boedecker added a second revenue stream to their recycled products brand by introducing consultation services.
What SWOT Analysis is and how it can help evaluate the current and future state of your business.
Business Class: The Series brings you real-life lessons from real-life entrepreneurs, covering a broad range of business challenges, from budgeting and strategy to leadership and growth.
Learn more at www.americanexpress.com/uk/businessclassseries
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