SHOP SMALL YEAR-ROUND

 

Champion Small 2024 has ended, but you can still support small businesses all year round. Plus, get rewarded when you use your Card and support your local shops.

Golda Rosheuvel joins the Champion Small 2024 judging panel

 

“Small businesses bring so much diversity to the high street and are an important part of my life, not least as the proud co-owner of Imma The Bakery. It’s my privilege to be part of the judging panel for Champion Small. I can’t wait to learn about the nominees and their stories – it will be great to hear how they are making a difference to their customers and local communities.”

 

Golda Rosheuvel, Actress and proud co-owner of Imma The Bakery, an award-winning small business in Oxfordshire.

 

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GOLDA’S TOP TEN

 

Want to know which independent businesses have Golda Rosheuvel's seal of approval? 
Download the list below.

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CELEBRATION STOLLEN RECIPE

 

Feeling inspired to test out your baking skills? Try out Imma The Bakery’s Celebration Stollen recipe here.

ABOUT SHOP SMALL

 

Shop Small brings shoppers, business owners and civic leaders together to support small businesses and give back to their local communities. Shopping small adds up to big things, and together we can make an impact.

 

At American Express, we believe that small businesses and the joy they bring are at the core of every neighbourhood. That's why we created Shop Small, to encourage people to show some love for their local high street by choosing to shop at small and local businesses.

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Small business owner handing shopping to customer

THE TOP 10 UK HIGH STREETS FOR INDEPENDENT SHOPS

 

American Express and Shop Small commissioned research with GlobalData to reveal the top 10 UK high streets for independent shops, including St Mary's Street and Bailgate in Lincolnshire, Gloucester Road, Bristol and Oldham Street in Manchester.

 

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SMALL BUSINESS SATURDAY

 

Small businesses are the heart of Britian, bringing our communities to life.

As founder and Principal Supporter of Small Business Saturday in the UK, we are proud to champion independent businesses nationwide. 

 

LITTLE BLUE BOOK OF SHARING

 

The Little Blue Book of Sharing highlights some of the brilliant independent and small businesses that make up our local communities.

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Which Card is right for you?

 

Find the American Express Card that best fits your lifestyle – with Cardmember-only perks and benefits, we'll help you live life to the fullest.

Backing your small business

 

If you’re a small business, click here to learn about all of the ways American Express can help support you.