As with any business offering services to the public, it's crucial for the plumbing industry to keep up with the latest trends. Not only have customers come to expect a certain level of service, but when they start asking for the newest plumbing solutions, you need to be ready to meet their needs.
Market Outlook of Plumbing
The future of the plumbing industry in Canada is poised for slow, but steady, growth. According to a report by IBISWorld, the number of plumbing businesses in Canada in 2019 was more than 26,000, representing a $14 billion market.
Both industrial and residential plumbing services are essential for new construction buildings, and plumbing professionals need to be available to perform repairs, upgrades, and maintenance on existing buildings.
In reviewing plumbing trends in 2020 and beyond, homes and commercial properties continue to adapt to innovative plumbing technology, and the outlook is strong for plumbing businesses that may meet the demand.
Latest Trends in the Plumbing Industry
Plumbing industry trends reflect innovations that shape modern society — like making better decisions for the environment, moving forward with home technology, and developing digitally savvy customer service enhancements. Here are some of the latest trends in plumbing:
- Smart plumbing technology. Just as other aspects of the home are getting “smart,” plumbing is no exception. Customers are asking for everything from smart water heaters to touchless faucets with motion sensors and Bluetooth shower heads. Many are linked to apps that monitor water usage. Many plumbers also offer water leak detection smart devices that immediately alert homeowners of any leaks and minimize costly damage.
- Water-efficient appliances. Tankless and solar-powered water heaters seem popular, as people make the switch to environmentally friendly plumbing equipment that helps reduce water and energy bills. Even motion sensor faucets and low-flow toilets are “green” since they use less water.
- Greywater plumbing systems. Among plumbing industry trends that are growing in popularity are greywater systems, which basically recycle used water and divert it to other uses. Not only is it better for the environment, but it may reduce the amount of water used by a household.
- Easy online payments. As most of society moves toward cashless and contactless payment options, the plumbing industry must adapt, as well. Plumbing professionals should offer new ways to accept payments, such as on a mobile or online payments.
- Mobile-first marketing. How you promote your plumbing business and communicate with customers matters, and relying on just print ads isn’t sustainable. Today’s customers will find plumbers by looking online, so it’s important to have a mobile-friendly website. Be sure that your contact information and services are easy to find. Then, when customers do reach out, try using tools like text messaging or instant messaging to keep in touch. Finally, offering customers an online booking feature may make your business more approachable.
Stay Ahead of Your Competitors
When it comes to profitable growth, it's important for any business owner to stay ahead of the competition by following new trends, and the same may be said of the plumbing industry. From offering modern products to leveraging online strategies that reach your target audience, these digital plumbing trends may help you facilitate a seamless customer journey and keep your business thriving.
This article is intended for general informational purposes only and does not constitute legal advice or an opinion on any issue. It should not be regarded as comprehensive or a substitute for professional advice.