Showpo’s Jane Lu on building a $30M fashion empire from her parents’ garage

Hear how high-achieving Ernst & Young graduate, Jane Lu, turned her back on finance and embraced serious personal debt to pursue her dream of becoming one of Australia’s leading entrepreneurs.

“Cracking that million-dollar month was the validation I needed.  Even if I failed at that point, I at least had the validation to then be able to do something else.”

More about Jane

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In 2010, Jane Lu founded the online fashion label Showpo from her parents’ garage. Starting with just a laptop and two shelves of clothing, Jane’s keen sense for social media marketing and disruptive approach to online retail soon saw the company grow into a global fashion empire.

Showpo now boasts an audience of 3.3 million engaged followers, a team of over 150 millennials across their central Sydney headquarters and a distribution centre, and an annual turnover totaling $30million this last financial year.

Jane’s key takeaways

In this chat, Jane shares her lessons when it comes to:

  • Career risks that pay off
  • Self-funding your empire
  • Building a loyal customer base on social
  • The value of a ‘Minimum Viable Product’ approach
  • Growing your business and staff

Jane’s key takeaways

In this chat, Jane shares her lessons when it comes to:

  • Career risks that pay off
  • Self-funding your empire
  • Building a loyal customer base on social
  • The value of a ‘Minimum Viable Product’ approach
  • Growing your business and staff

More about Jane

Earn points

In 2010, Jane Lu founded the online fashion label Showpo from her parents’ garage. Starting with just a laptop and two shelves of clothing, Jane’s keen sense for social media marketing and disruptive approach to online retail soon saw the company grow into a global fashion empire.

Showpo now boasts an audience of 3.3 million engaged followers, a team of over 150 millennials across their central Sydney headquarters and a distribution centre, and an annual turnover totaling $30million this last financial year.

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